analysis, Charities, charity, CiviCRM, collaboration, Everyclick, Facebook, Fundraising, hampshire, leadership, local authorities, management, profile, Social media, third sector, Trust Fundraising, Twitter, volunteering, volunteers
#SocialMedia and #Technology: Helping #NoLimits make a difference in seven different ways #charities #nonprofits
It is essential for all charities to embrace the best in social media and various o- line technologies to diversify their appeal,income streams and raise their profile.
When I first joined No Limits in 2010 they had a Website, a fledgling YouTube Channel and used Outlook Express as an e-mail client …..and that was it. Over the last couple of years things have changed dramatically. Not only do I fundraise but I also have within my job title Promotion and Communications. The charity has also grown in size….in 09/10 it supported around 4,500 young people, had 45 volunteers, 31 paid staff and a turn over of about £825,000. This year (12/13) we have supported over 6,000 young people, have over 150 volunteers, 65 paid staff and a turn round of about £1.5 million. It has also expanded its operations from Southampton to include Hampshire, Eastleigh and Portsmouth.
Measuring the success (and that in itself is open to debate) of all forms of Marketing/Promotion/Communications is difficult and far from an exact science. It is also challenging to separate out…
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